Over the last few years we’ve witnessed an explosion in new customer communication channels and touch points. So what challenges does this shifting environment present in terms of maintaining service and ensuring the brand experience is best-in-class? And how well equipped is your company to deal with a rapidly changing customer landscape?
In this program, MeetTheBoss TV’s Ben Thompson speaks to LiveOps CTO Keith McFarlane to find out how to ensure your customer service operation moves with the times, and why having a consolidated view of the customer is key.