Jeff Weiner, LinkedIn CEO discusses social media marketing strategies with MeetTheBoss.
“Typically, B2C, you see people willing to go after the largest possible audience. With B2B, you’re seeing more of a focus on influencers.” Jeff Weiner, CEO of LinkedIn, talks to MeetTheBoss.tv about LinkedIn’s B2B operations – the foundation for their phenomenally successful IPO and listing on the New York Stock Exchange
Jeffrey "Jeff" Weiner is an American businessman. He is the chief executive officer (CEO) of LinkedIn, a business-related social networking website. He started with LinkedIn in December 2008 as Interim President.