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Interview
Customer Analytics – The Holistic View
Interview: Customer Analytics - The Holistic View
5m

Gaining an holistic view of your customer across your mobile and digital channels will help you build more engaging relationships. Sounds like a plan,  but how do you do it?  VP of Customer Analytics at IBM, Ken Bisconti, gave MeetTheBoss TV some ideas …

Ken Bisconti
Ken Bisconti
, IBM