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Beyond Branson: Ensuring Virgin’s Succession Plan
: What does a future without Sir Richard look like to those tasked with creating it?
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As a network of over 400 branded companies with more than 43,000 employees – Virgin is a family that’s grown up with its founding father. But as the face of the brand for over 40 years: what does a future without Sir Richard look like? We spoke with the company’s Group CMO, Ian Rowden, to find out what their succession blueprint looks like today – and what it means to their future.