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Interview
Becoming a more agile digital marketer
Interview: How are best-in-class marketers using emerging technology tools to become more agile?
3m

How are best-in-class marketers using emerging technology tools to become more agile? To find out, we spoke with a global leader in this space – Kenshoo’s Chief Product Officer, Will Martin-Gill. He says: “marketing has always been about telling stories. In the past we’ve been very focused on optimising each and every channel. Now we have the technologies to tell one cohesive story.” This short video explains how.

Will Martin
Will Martin
Chief Product Officer, Kenshoo