It’s on a slightly different note to the Beastie Boys but still an equally important right. And the truth is, there has been an ongoing debate about what rights consumers have over their data. It seems that with the new EU General Data Protection Regulation (GDPR), that debate may conclude with some knockout points in ...

At a recent financial services summit, I asked several senior banking executives how they defined digital banking. And the responses were varied, although they all had a common theme: customer centricity. Some talked about embarking on a different customer journey. Some said it’s about really starting to think customer not channel, others mentioned complementing existing ...

You may not want to put all your eggs in one basket, but in business backing the big transformation bet is the only way to win says author, speaker and advisor Geoffrey Moore. Last month, Meet the Boss worked with Dell EMC and acclaimed author and advisor Geoffrey Moore on a three-day event for leadership ...

A 2017 PageFair report notes security is the number one reason consumers use ad blockers. CMO Insight Summit Keynote George Corbin, Senior Vice President of Digital at Marriott International, says relevancy—or lack thereof—is the real reason ads are being brushed aside. Corbin points a finger at an unprecedented level of content saturation, which has consequentially ...

Perhaps more than any other business decision, digital transformation is a team game. It may also be your best opportunity to finally break the business bottleneck: siloes. To make a success of digital transformation, you need every key player in from the start (and to use the cooked breakfast analogy, I mean pig in, not ...

Every analyst says cloud computing is crazy big and only going to get bigger. But what is the state of play with real businesses right now? Adam Burns has been finding out. Hurrah cloud! By solving problems that IT and the business have been suffering with for years, this technology has broken free of the ...

From the Marlboro man to the Cadbury’s Flake girl, we’re suckers for saucy. Sex sells (now an official rule, because it even has an exception). But what if your product is inherently unsexy asks Adam Burns? Think insurance. Think tax. Think paint. I don’t know when words like fast and curvy became sexy in my ...

Here at meettheboss.tv, we’re not bubble experts. But sometimes there’s a bubble so large, so perfectly pink and pregnant, so desperate to burst, that even we can’t ignore it. Adam Burns takes his pin to design for design’s sake. Design happened because rich people needed a way of expressing wealth beyond size, and its booms ...

Joined a gym? Having a ‘dry’ January? Rubbish. Losing weight*, saving money, swapping jobs, quitting smoking*, helping others, travelling? Yawn. This year, make a real difference says Adam Burns: stop being a bitch. My wife spent 16 hours delivering our son. He was back-to-back – his spine grinding against hers with every contraction. Self hypnosis ...

The retail industry has spent millions shooting itself in the foot… and unwittingly helped children (and parents) everywhere. That’s the power of Christmas, says Adam Burns.