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Our Blog: Expert thinking, writing and thought provoking ideas

Retained IT needs a small nut. But that takes big balls.

by Adam Burns

Between April 2012 and April 2013, summit organizer GDS International gathered together 231 North American CIOs, vice presidents and IT directors for a collective 7.5 days of structured conversation, learning and networking. Last month, they handed MeetTheBoss TV the resultant data and asked us to write about it. You can download the full CIO U.S. IT ...

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Will hybrid clouds be solution-driven?

by MeetTheBoss TV

A recent GigaOm article on Amazon’s enterprise cloud ambitions struck a chord after I landed at AWS reInvent. A while back, I had written about the Public Versus Private Cloud Trap and a reader suggested that the ‘name game’ is merely a battle between VMware and Amazon who are, in effect, marketing to their strengths. ...

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BYOD: This Phone Will Self-Destruct In Five Seconds

by Adam Burns

Has anyone seen Coke Zero’s latest marketing campaign for the imminent release of James Bond’s Skyfall? If you haven’t – go ahead, I’ll wait here for you. Done? Great. Why am I bringing this up? Well – despite the fact that I’m a self-confessed advertising geek – it lends itself well to analogising what’s going ...

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